<img height="1" width="1" style="display:none" src="https://www.facebook.com/tr?id=1691976594387096&amp;ev=PageView&amp;noscript=1">

Our Mission

Transform client go-to-market efforts to deliver superior results

Our Approach

  • Listen carefully to identify issues and untapped strengths
  • Connect strategy, communications and operations to drive value
  • Apply rigor and methodical execution to achieve results
  • Collaborate to foster stronger teams and lasting relationships

Why choose us

Why choose The Spur Group - Our IP

Our IP

Why choose The Spur Group - Our Experience

Our Experience

Why choose The Spur Group - Our Approach

Our Approach

Year Founded
Year Founded
Happy Clients

Our Clients

Our clients are senior leaders in their respective organization with responsibility for delivering substantial business results. They are drivers of change tasked with fixing a significant business problem, usually with a tight deadline and too few resources. They often know what needs to be done, but need help making it happen. They are looking for a thought partner that both challenges their thinking and brings out the best in them.

The Spur Group helps you be the hero, fix your biggest problems and deliver business results that matter.


What Our Clients Say

  • "The Spur Group provided a set of competencies and expertise that permitted our executives to continue to focus on their daily responsibilities while the corporate planning process improvement project was being conducted."
  • "The Spur Group delivered a fresh approach to partner segmentation that proved both accurate and actionable. We saw satisfaction and performance improvements within critical partner segments, partners got more value from clients, and customers got better results."
  • "Simply stated, this project would not have reached all the critical milestones without The Spur Group."

Our Leadership Team

Ray Rasmussen
Managing Principal

Ray leads The Spur Group business consulting organization. He brings over 20 years of experience to the consulting business. As the leader of The Spur Group’s executive communications and execution excellence practices, Ray is responsible for developing and delivering offerings that drive organizational impact and business attainment.

Chris McCall
Senior Principal

Chris manages The Spur Group’s strategic planning practice and has over 15 years of experience across business strategy and channel management. Prior to joining The Spur Group, Chris worked for Microsoft on global alliances and corporate strategy.

Richard Flynn
Senior Principal

Richard leads The Spur Group’s channel management practice, leveraging over 15 years of experience in channel management, marketing strategy and executive communications. Prior to joining The Spur Group, Richard worked for Microsoft and other technology companies where he led groups with responsibilities ranging from partner and channel management, market development and customer-satisfaction planning.

Randy Karr
Senior Principal
Randy is a leader in The Spur Group’s executive communications and staffing practices with over 15 years of experience. He leads projects involving internal and external communications, presentation and speech development and executive communication plans for clients including Microsoft, Cisco, Novell, Nokia and Juniper Networks.
Steve White
Steve is the former CEO of MCM, one of the largest privately held insurance businesses in the Pacific Northwest. Steve brings 20 years of Leadership, Organizational Systems, Operations and Change Management experience to Spur. He has led business critical strategic initiatives for some of the largest companies in the Fortune 100. A Northwest native, Steve received his MBA from Pacific Lutheran University.
Luke Gordon
Senior Manager
Luke is a leader in our channel management and business intelligence practices. With over 10 years of industry experience he brings a background in customer service and a passion for data based decision making to collaboratively solve client challenges. He is responsible for leading projects involving strategic development, stakeholder alignment, executive communications, and business intelligence development.
Dan Overgaag
Senior Manager
Dan is a leader in the Spur Group’s channel management, operations, and business intelligence practices with over 8 years of industry experience. Dan has led several large, impactful initiatives across channel management and channel incentives programs within technology companies such as Microsoft and Cisco. His process-driven, analytical approach has enabled companies to maximize operational efficiency and draw clear, actionable insights.
Allison Strother
Senior Manager
Allison is a leader in the Spur communications and operations practices. She has worked with a range of clients, including Microsoft, Cisco, Juniper Networks, Premera and Regence. Allison is responsible for managing engagements that include messaging and positioning development, strategic content creation, internal communications and project and program management.
Jeff Betts
Senior Manager
Jeff is a leader in The Spur Group’s executive communications and marketing communications practice with over 12 years of industry experience. Jeff has led and managed teams responsible for comprehensive rebranding and marketing efforts for fortune 500 companies such as Microsoft and Cisco. He brings a wealth of experience coupled with a meticulous and results-driven approach to enable companies to optimize marketing impact and realize critical business objectives.
Pat Carroll
Senior Manager

Pat is a senior manager leading projects focused on enhancing revenue growth via direct sales and partner channels in Fortune 500 companies. Prior to Spur, Pat was Director of Partner Programs and Marketing at VMware. He also was a sales leader at Microsoft for over 14 years, managing SMB and Enterprise global sales teams. Currently Pat is focused on leveraging his experience on behalf of his customers wanting to re-engineer their channel and sales strategies.

Tom Horton2c.jpg
Tom Horton
Senior Manager

Tom is a senior manager with The Spur Group, and is a leader in the sales transformation practices and channel management teams. Tom has over 10 years of industry experience. He earned a JD from the University of San Diego School of Law. His primary focus is around using a data driven diagnostic approach to develop the right strategy, GTM mix, and execution approach based on hard data and not just gut instinct. Through this approach he enables direct and channel sales organizations to drive more revenue, more efficiently.  

Todd Orwig
Senior Director of Operations
Todd manages Spur’s operations and recruiting guiding a team that supports finance, human resources, sales and contract management. He brings more than 20 years of experience in operations, program management, communications and recruiting in both higher education and business. At Spur Todd has led numerous large-scale projects including IT infrastructure implementations, application development and office construction. He has also developed and continues to manage a number of university and recruiting alliances.

Ready to accelerate your revenue growth?

Schedule a 30-minute call with a revenue acceleration expert
to start transforming your business