Bring your data together through analysis and strategic planning.
Build better partner relationships and engagement through data-driven strategies.
Design compelling messaging that aligns all your audiences with your goals.
Accelerate revenue with the right combination of support for your business.
Increase revenue growth through proven sales transformation strategies and practices.
Luis Bonifaz is a leader with strong cloud industry experience and deep understanding of SMB and Enterprise markets, including subscription-based revenue generating models. He has implemented global marketing strategies and sales processes in corporate and field leadership roles in companies like Microsoft, VMware and others. At The Spur Group, he is utilizing his deep understanding of direct sales organizations and partner ecosystems to deliver channel transformation strategies to some of the largest IT companies.
Luis’s expertise includes:
Luis believes that innovation is vital in the workplace because it gives companies an edge in penetrating markets faster and provides a better connection to developing markets, which can lead to bigger opportunities. Companies that can both innovate and bring their products to market in the most effective way will remain at the top of their industry. Luis focuses his efforts in ensuring companies narrow the gap between innovation and disciplined execution.
Luis graduated with an MBA in International Marketing and a Master’s in Computer Science in Software Development & Artificial Intelligence from Arizona State University.
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