Remember the early days of COVID? When we were all stuck in whatever location we occupied at the moment the music stopped? When every event, from small meeting to huge...
As event planners, your job is to embody a quote from British actor Michael Caine: “Be like a duck. Calm on the surface, but always paddling like the dickens underneath.”...
Whether attending or coordinating, annual planning events can be overwhelming. Strategic planning processes can fail to develop the right strategies or prevent successful...
In the early days of the cloud, companies could easily hook customers ready to try it by simply offering them access. However, in today’s maturing cloud market, providing...
Build your partner planning framework Partner planning aims to have the right quantity of products in the right places at the right times to satisfy customer demand in an...
Defining and managing a strong go-to-market strategy is critical for your business. Unfortunately, too many companies fail to focus on their go-to-market strategy as a...
It is impossible to ensure your channel efforts are paying off unless you have an objective, data-driven view of your teams' and programs' performance. Diagnosing channel...
