It is too easy to forget that channel management is really all about economics. And that means it’s really all about building and managing an investment model. Make sure you...
Whether it’s for cloud products that already exist or planning for a future cloud strategy, you need a partner ecosystem to help drive your business. A cloud go-to-market...
If you’re only looking at the top revenue producing partners, you’re missing the value of your ecosystem. Sure, the partners that drive large portions of your business are...
Customer demand for cloud solutions is growing exponentially, as both the practical and financial benefits are becoming too attractive to resist. If you’re a software vendor,...
We've worked with many partners in helping them figure out how to add the cloud to their revenue mix.
